Esencial #43, now available
published on 19.10.20
The new issue of the magazine Esencial is now available. The publication tells the news of the TBS campus in Barcelona in both Spanish and English.
Here you will find articles by teachers, as well as outstanding projects from the new course or book recommendations. Olivier Benielli encourages students and the TBS team in Barcelona to keep going despite the circumstances in the editorial that opens the new issue, where he announces that the works of the future campus at 22@ are underway, as well as the incorporation of the new professor and researcher of Marketing Fabien Pecot. “The present moment can precisely bring about new projects, innovative ideas that change the world and represent a new scenario from which new paths will be opened,” insists the campus director.
Issue 43 of Esencial recalls the changes in the educational model of the new course and the new security measures. It also highlights the awards of excellence and the scholarships given to the most brilliant students. The issue presents the Stop Waste and UNIR projects, a project born during the confinement that aims to offer talks and film clubs throughout the course to put different current concepts into focus.
Esencial also invites us to get to know the members of the TBS team in Barcelona better, for example, Beatriz Marco, communications coordinator. The Barcelona Alumni chapter also has its own space, with an article dedicated to them. The issue also gives voice to new marketing professor Fabien Pecot, who writes an article on Brand Heritage, how in times of uncertainty we look back to the past to feel certain stability and how this is reflected in the products we consume. For the Bookworms, Esencial has several book recommendations to delve into the world of entrepreneurship.
You can access the new issue of Esencial through Calameo. Due to the measures to prevent contagion and the eco-friendly policies of TBS in Barcelona, we have chosen to keep the magazine only available online.